Free Server-Side Tagging Hosts
Which server-side tagging hosts a startup can run its Google Tag Manager server container on for free today, how many requests a month the free plan covers, whether a card is needed and what the first paid plan costs, read from each provider's own page.
Free allowances read on each provider's own pages, all checked on or after . Server-side tagging change their free plans from time to time: confirm the terms on the provider's page before you rely on it.
Server-side tagging hosts a startup can use for free today include sGTM Space (Free: 15,000 requests a month), RudderStack (Free forever: 250K events a month), Stape (Free: up to 10K requests), Tracklution (Free: 5,000 events a month), and TAGGRS (Free: 10,000 requests a month). Each of the 9 free plans below links to the provider's page that states it, with its main limit, its request cap, whether a card is needed and what the first paid plan costs.
Ad blockers and browser privacy rules drop a growing share of browser tracking, so ad platforms see fewer of your conversions. Server-side tagging sends events from your own server instead, and managed hosts run the server-side Google Tag Manager container for you, several on a free plan.
The headline rarely tells you how far it goes. Free plans cap requests or events a month, allow one container or website, and keep a custom domain, logs or more retention for paid plans. Each host below shows what is free, its main limit, its request cap, whether a card is needed and what the first paid plan costs, quoted from the provider's own page with the date we read it.
Which hosts we picked and the order they appear in are our editorial choices; the terms are the providers'. Some of these providers pay us a referral commission when someone signs up through our link: those links are labeled, and they play no part in which hosts are listed or where.
Managed server-side GTM hosting with a free plan
Run a server-side Google Tag Manager container without managing servers, free to start.
- 1
sGTM Space
One domain, a small site, no card
The Free plan gives one active container and 15,000 requests a month, with no card and no time limit. Starter is $14 a month for 600K requests.
- Main limit
- 1 active container (source: sgtm.space)
- Requests a month
- 15,000 requests a month (source: sgtm.space)
- Payment card
- No card required (source: sgtm.space)
- First paid plan
- Starter: $14 a month, 600K requests (source: sgtm.space)
Start free at sGTM SpaceReferral linkTerms read on sgtm.space on sGTM Space: the free allowance and how to start - 2
Stape
A small site that wants managed hosting
Stape's Free plan covers up to 10K requests and needs no credit card. Its Pro plan is $17 a month, billed annually.
- What's free
- Free: up to 10K requests (source: stape.io)
- Requests a month
- Up to 10K requests (source: stape.io)
- Payment card
- No credit card required (source: stape.io)
- First paid plan
- Pro: $17 a month, billed annually (source: stape.io)
- 3
TAGGRS
One website with a monthly request allowance
TAGGRS's free account renews 10,000 requests every month for one website, and needs no credit card.
- Requests a month
- 10,000 requests a month (source: taggrs.io)
- Payment card
- No card needed (source: taggrs.io)
- 4
Addingwell
Testing server-side tagging before any spend
Addingwell offers a free plan with up to 100,000 requests in place of a typical trial period.
- Requests a month
- Up to 100,000 requests (source: addingwell.com)
Start free at AddingwellTerms read on addingwell.com on Addingwell: the free allowance and how to start
Server-side tracking tools with a free plan
Send conversions to ad platforms from the server, free to start.
- 1
RudderStack
Teams sending up to 250K events a month
RudderStack's Free plan is free forever for up to 250K events a month, and processing stops after a second overage in a row. Growth is $265 a month.
- First paid plan
- Growth: $265 a month, 1M events (source: rudderstack.com)
Start free at RudderStackTerms read on rudderstack.com on RudderStack: the free allowance and how to start - 2
Tracklution
Server-side tracking on up to 5,000 events
Tracklution's Free plan includes 5,000 events a month, keeps data up to 3 months, and needs no credit card.
Start free at TracklutionTerms read on tracklution.com on Tracklution: the free allowance and how to start - 3
Elevar
Shopify stores with up to 100 orders a month
Elevar's Base plan is $0 a month for a Shopify store and processes up to 100 orders a month. Its Core plan is $225 a month.
- First paid plan
- Core: $225 a month (source: audiense.com)
- 4
Littledata
Shopify stores testing accurate tracking
Every plan includes a 30-day free trial with no commitment. Flex starts at $0.35 per order.
- First paid plan
- Flex: from $0.35 per order (source: littledata.io)
Start free at LittledataTerms read on littledata.io on Littledata: the free allowance and how to start - 5
Snowplow
Teams wanting a two-week pipeline test
Snowplow's free trial lasts 14 days, with no credit card and no sales call to start.
- What's free
- 14-day free trial (source: snowplow.io)
- Payment card
- No card needed (source: snowplow.io)
Also useful for cloud and hosting
Referral links, picked for fit and ordered by fit (70%) and what a signup earns us (30%), at no cost to you. They never change this page's ranking.
Compare the top options
How this comparison is built
The list covers server-side tagging hosts a founder can use for free today without applying to a program. The order and the "best for" notes are our editorial reading of each host's terms. Every term comes from the host's own pricing or help page on the date shown, never from a third-party list; follow each link for the full conditions. A cap on requests a month, one container or domain, a custom domain or logs kept for paid plans can matter more than the headline, so the comparison quotes them wherever the provider states them. Some of these hosts pay StartupPerks a referral commission, and their links are labeled as referral links; that decides neither whether nor where a host appears, and no host pays for a placement on this page.
Read the full methodologyCommon questions
What is the best free server-side tagging host?
By the terms each provider states, Addingwell's free plan allows up to 100,000 requests, sGTM Space's 15,000 requests a month, Stape's up to 10,000 requests and TAGGRS's 10,000 requests a month.
Is Stape free?
Stape's free plan covers up to 10,000 requests with no credit card required. Pro is $17 a month billed annually.
Can I host server-side Google Tag Manager for free?
Yes, at low traffic. sGTM Space, Stape, TAGGRS and Addingwell each run a server container on a free plan with a monthly request cap, and sGTM Space's free plan includes 1 active container.
Is there a free server-side tracking tool?
RudderStack is free forever for 250,000 events a month, Tracklution for 5,000 events a month, and Elevar's Base plan is $0 for up to 100 Shopify orders a month.
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