Best for startups

Free Product Tour and User Onboarding Tools

Which product tour and user onboarding tools a startup can guide new users through its app with for free today, how many monthly active users the free plan or trial covers, whether a card is needed and what the first paid plan costs, read from each provider's own page.

9onboarding tools with a free allowance
6hosted onboarding platforms
3open-source tour libraries

Free allowances read on each provider's own pages, all checked on or after . Onboarding tools change their free plans from time to time: confirm the terms on the provider's page before you rely on it.

Product tour and onboarding tools a startup can use for free today include Guideless (Free plan, up to 3 guides), Driver.js (Free forever, MIT licensed), Userpilot (14-day free trial), Shepherd.js (Free for non-commercial sites), and Chameleon (14-day trial, full Enterprise access). Each of the 9 free plans below links to the provider's page that states it, with its main limit, its monthly active user cap, whether a card is needed and what the first paid plan costs.

New users who find their way around your app in the first session are far more likely to stay. Product tour tools add guided tours, tooltips and checklists without code, and open-source libraries let your developers build tours in code for free.

The headline rarely tells you how far it goes. Hosted onboarding tools mostly offer a free trial before a monthly plan priced by active users, and some open-source libraries are free only for non-commercial use. Each tool below shows what is free, its main limit, its monthly active user cap, whether a card is needed and what the first paid plan costs, quoted from the provider's own page with the date we read it. Pendo's free plan is compared in our free product analytics guide.

Which tools we picked and the order they appear in are our editorial choices; the terms are the providers'. Some of these providers pay us a referral commission when someone signs up through our link: those links are labeled, and they play no part in which tools are listed or where.

Hosted platforms

Product tour platforms with a free plan or trial

Build tours, checklists and tooltips without code, free or on a trial.

  1. 1

    Guideless

    Short narrated walkthroughs for one person

    Guideless's Free plan includes up to 3 guides, with no card needed. Pro is $29 per creator a month.

    Start free at GuidelessReferral linkTerms read on guideless.ai on Guideless: the free allowance and how to start
  2. 2

    Userpilot

    Tours and NPS surveys, tried free for 14 days

    Userpilot's free trial runs 14 days with no credit card. Its Starter plan is $299 a month.

  3. 3

    Chameleon

    Product tours, tried with full access for 14 days

    Chameleon gives 14 days of full Enterprise-level access with no credit card required to start. Pro is from $750 a month for 5,000 monthly tracked users.

  4. 4

    UserGuiding

    Guides and checklists, with a trial that can be extended

    UserGuiding's trial lasts 14 days with no credit card, and can be extended on request. Starter is $2,988 a year, billed yearly.

  5. 5

    Appcues

    Flows for a team, trial begins with a sales call

    Appcues's free trial needs no credit card and starts with a call to its sales team. During the trial you can show unlimited flows to your users.

  6. 6

    Product Fruits

    Adaptive onboarding flows, full-access trial

    Product Fruits' free trial gives full access, and no credit card is required. Its Starter plan is $111 a month, with 25% off when billed annually.

Open-source libraries

Open-source product tour libraries

Add guided tours to your app in code, free.

  1. 1

    Driver.js

    Any web app, MIT licensed, commercial use allowed

    driver.js is open source under the MIT license. It can be used in side projects, your startup or client work, and no attribution is required.

  2. 2

    Shepherd.js

    Open-source and non-commercial sites only

    Shepherd.js is free for open-source, personal and non-commercial sites. A commercial app, website or plugin needs a commercial license, with a Business plan at $50 for life.

  3. 3

    Intro.js

    Open-source and non-commercial projects only

    Intro.js is free for open-source, personal and non-commercial projects. A commercial product needs a paid license, from $9.99 lifetime.

Referral offers

Also useful for founders

Referral links, picked for fit and ordered by fit (70%) and what a signup earns us (30%), at no cost to you. They never change this page's ranking.

Head to head

Compare the top options

Methodology

How this comparison is built

The list covers product tour and user onboarding tools a founder can use for free today without applying to a program. The order and the "best for" notes are our editorial reading of each tool's terms. Every term comes from the tool's own pricing or help page on the date shown, never from a third-party list; follow each link for the full conditions. A cap on monthly active users, the vendor's branding on free tours, analytics or targeting kept for paid plans can matter more than the headline, so the comparison quotes them wherever the provider states them. Some of these tools pay StartupPerks a referral commission, and their links are labeled as referral links; that decides neither whether nor where a tool appears, and no tool pays for a placement on this page.

Read the full methodology
Questions

Common questions

Is there free product tour software?

Mostly as trials or libraries. By the terms each provider states, Guideless has a free plan for up to 3 guides, Userpilot, Chameleon and UserGuiding offer 14-day free trials, and Driver.js is free forever under the MIT license.

Is Shepherd.js free for commercial use?

No. Shepherd.js is free for non-commercial sites; commercial use needs a paid license, from $50 lifetime for 5 projects on its Business plan.

What does Userpilot cost?

Userpilot offers a 14-day free trial; its Starter plan is $299 a month.

Is Intro.js free?

Intro.js is free for non-commercial projects under AGPLv3; commercial use needs a license, from $9.99 lifetime for 1 project.

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StartupPerks is a comparison tool and is not endorsed by the programs it lists. It is a referral partner of some providers, and those links are labeled where they appear. AITraining.jobs and Founden are run by the same company as StartupPerks: their listings are free, ranked by the same rules as every other program, and labeled "Same owner as StartupPerks" wherever they appear. Values and eligibility are aggregated from each provider's public pages and can change or be incomplete. Always confirm the current terms and your eligibility on the provider's own page before applying.