
Apollo for Startups
Startups affiliated with an Apollo ecosystem partner get 50% off Apollo's sales-intelligence platform for a year.
Apollo for Startups is a marketing and sales perk from Apollo.io, offering 50% off Apollo for 1 year, for startups with a partner referral.
- Value
- 50% off
- Who qualifies
- Referral required
- Benefit type
- Discount
- Terms
- Verified
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Applying to Apollo.io takes a few minutes.
Inside Apollo for Startups
50% off Apollo's Basic or Professional plan for 1 year (up to 5 seats), full access to Apollo's 240M+ contact B2B database, 1:1 support and marketplace tool discounts.
Source: The provider's official program page (apollo.io/startups) · as of Oct 3, 2026
Who it's for
- Funding / backing
- Referral required
- Startup stage
- Pre-seed, Seed
- Geography
- Global
- Recurring / expiry
- 50% off for the first year.
- Other requirements
- Fewer than 20 employees, no existing Apollo subscription, a valid company domain, and affiliation with an Apollo startup ecosystem partner (VC, accelerator or community).
How to apply for Apollo for Startups
- Confirmation of your accelerator / investor backing (a referral or partner code)
- A company email on your own website domain (not a personal address)
- 1Apply on the Apollo for Startups page; startups without a partner connection can still apply and Apollo follows up.
Source: The provider's official program page (apollo.io/startups) · as of Oct 3, 2026
Other ways to get a deal on Apollo.io
Mercury gives its customers a deal on Apollo.io. It is separate from Apollo for Startups, with its own conditions, and partners usually allow one startup deal per company, so compare who qualifies before you apply.
- Mercury PerksApollo: 50% offFor Mercury business account holders
- Valid for new customers only
- 20 or fewer employees (discount will apply for up to 5 seats)
- Valid on Basic or Professional annual plans only
Read from each platform's own perks page on or after October 28, 2026.
Apollo.io through Secret Premium
Secret's paid members can claim a deal on Apollo.io that is separate from the program above, with its own conditions, often the route when the program's own rules leave you out. Premium costs $149 a year or $399 once.
50% off the annual Basic or Professional plan for 1 year (up to 5 seats)
Secret refunds the membership if you cannot access the deal and have not redeemed another one.
Read from Secret's own page on October 30, 2026.
Compare other marketing & sales programs
Apollo for Startups has eligibility restrictions. These alternatives have no accelerator or investor requirement. Check each provider’s current terms and availability.
Apollo for Startups: common questions
What do you get with Apollo for Startups?
Apollo for Startups offers 50% off Apollo for 1 year.
Who qualifies for Apollo for Startups?
Apollo for Startups is for pre-seed and seed startups with a partner referral. Fewer than 20 employees, no existing Apollo subscription, a valid company domain, and affiliation with an Apollo startup ecosystem partner (VC, accelerator or community).
How do I apply for Apollo for Startups?
Apply on the Apollo for Startups page; startups without a partner connection can still apply and Apollo follows up.
How long do I have to use Apollo for Startups, and does it expire?
50% off for the first year.
Is Apollo for Startups available outside the US?
Apollo for Startups is available globally, subject to the provider's terms.
Has Apollo for Startups changed its terms?
Not in our reads. We have read Apollo.io's page for it 2 times since September 6, 2026, most recently on October 3, 2026. None of them found a different figure or a change in whether it takes applications.
Apollo for Startups's terms over time
We have read Apollo.io's page for it (apollo.io/startups) twice since September 6, 2026, most recently on October 3, 2026. No read has found a different figure or a change in whether it takes applications.
Every startup program change we found this quarterPrograms like Apollo for Startups
Compared side by side in Best CRM & Marketing Tools for Startups.
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