Google Business Profile

Google Business Profile lists your business on Google Search and Maps, so customers can find it and leave reviews. Creating and listing a profile is free.

GoogleUpdated monthly · checked 26 h ago

Google Business Profile is a marketing and sales perk from Google, offering a free Business Profile on Google, with no funding required.

Value: Free
Who qualifies: No funding needed
Benefit type: Free plan
Terms: Verified

Apply at Google

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While you apply

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What you get

Inside Google Business Profile

Creating a Business Profile and listing your business on Google is free, at no cost. The free profile lets you personalize how your business appears on Google Search and Maps with photos, manage customer reviews, and share offers and updates. The page states no usage limit for the free profile.

Source: The provider's official program page

Eligibility

Who it's for

Free plan Any business

Funding / backing: No funding needed
Geography: Global
Recurring / expiry: Free with no time limit stated.
Other requirements: The page states no usage limit for the free profile.

How to claim

How to apply for Google Business Profile

Steps to apply

1Create your Business Profile at no cost on business.google.com.

Good to know: Plans read on business.google.com/us/business-profile on October 28, 2026.

Apply at Google

Source: The provider's official program page

Value is the headline maximum Google advertises. What your company actually receives depends on your eligibility and how you use the program, and terms can change. A comparison, not endorsed by the programs listed. A link labeled as a referral link may earn us a commission, and a program labeled Same owner comes from the company that runs StartupPerks. Confirm current terms on the provider's page.

Questions