Braze for Startups

VC-backed startups get four months of free access to the Braze customer-engagement platform plus onboarding.

BrazeUpdated monthly · checked 2 h ago

Braze for Startups is a marketing and sales perk from Braze, free to use, for VC- or accelerator-backed startups.

Value
Free
Who qualifies
VC / accelerator-backed
Benefit type
Discount

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While you apply

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Applying to Braze takes a few minutes.

What you get

Inside Braze for Startups

Four months of free Braze access supporting up to 2 million monthly active users and 120 million emails, with free onboarding, a personal onboarding manager and community access.

Source: The provider's official program page (braze.com/press-releases/braze-launches-free-trial) · as of Nov 15, 2026

Eligibility

Who it's for

Funding / backing
VC / accelerator-backed
Startup stage
Seed, Series A
Geography
Global
Recurring / expiry
Four months free.
Other requirements
Must be a VC-backed startup, typically routed through a participating VC partner.
How to claim

How to apply for Braze for Startups

What to have ready
  • Confirmation of your accelerator / investor backing (a referral or partner code)
Steps to apply
  1. 1Access is through Braze's VC partners (e.g.
  2. 2Left Lane Capital); contact Braze via the startups program to sign up.
Good to know: Program launched Sept 2024; delivered via VC partners rather than open self-serve.

Source: The provider's official program page (braze.com/press-releases/braze-launches-free-trial) · as of Nov 15, 2026

Confirmed on : the page still states “Braze for Startups, launching with its first VC partner, Left Lane Capital, is designed to help VC-backed startups grow their businesses with four months of free access to the Braze platform.”

Value is the headline maximum Braze advertises. What your company actually receives depends on your eligibility and how you use the program, and terms can change. A comparison, not endorsed by the programs listed. A program labeled Same owner comes from the company that runs StartupPerks. Confirm current terms on the provider's page.
If you don't qualify

Compare other marketing & sales programs

Braze for Startups has eligibility restrictions. These alternatives have no accelerator or investor requirement. Check each provider’s current terms and availability.

Questions

Braze for Startups: common questions

What do you get with Braze for Startups?

Braze for Startups is free to use.

Who qualifies for Braze for Startups?

Braze for Startups is for VC- or accelerator-backed seed and Series A startups. Must be a VC-backed startup, typically routed through a participating VC partner.

Do I need to be VC-backed or in an accelerator to get Braze for Startups?

Yes. Braze for Startups requires venture or accelerator backing; the higher tiers are unlocked through your investor or accelerator. Must be a VC-backed startup, typically routed through a participating VC partner.

How do I apply for Braze for Startups?

Access is through Braze's VC partners (e.g. Left Lane Capital); contact Braze via the startups program to sign up.

How long do I have to use Braze for Startups, and does it expire?

Four months free.

Is Braze for Startups available outside the US?

Braze for Startups is available globally, subject to the provider's terms.

Has Braze for Startups changed its terms?

Not in our reads. We have read Braze's page for it 3 times since September 6, 2026, most recently on November 15, 2026. None of them found a different figure or a change in whether it takes applications.

Terms history

Braze for Startups's terms over time

We have read Braze's page for it (braze.com/press-releases/braze-launches-free-trial) 3 times since September 6, 2026, most recently on November 15, 2026. No read has found a different figure or a change in whether it takes applications.

Every startup program change we found this quarter
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