Apple App Store Small Business Program

Reduced App Store commission for small developers earning under a revenue threshold.

AppleUpdated weekly · checked 2 wk ago

Apple App Store Small Business Program is a developer tools perk from Apple, offering reduced commission rate of 15%, with no funding required.

Who qualifies
No funding needed
Benefit type
Discount
What you get

Inside Apple App Store Small Business Program

Reduces Apple's App Store commission from 30% to 15% on eligible paid apps and in-app purchases for developers who earned up to $1M in proceeds in the prior year.

Source: The provider's official program page · as of Sep 15, 2026

Eligibility

Who it's for

Funding / backing
No funding needed
Geography
Global
Recurring / expiry
Enrollment reviewed annually against the revenue threshold.
Other requirements
Existing developers must have earned up to $1M in proceeds across all their apps in the previous calendar year; new developers can enroll.
How to claim

How to apply for Apple App Store Small Business Program

What to have ready
  • A company email on your own website domain (not a personal address)
Steps to apply
  1. 1Enroll through the App Store Small Business Program page in the developer account.
Good to know: Could not fetch to re-confirm (developer.apple.com blocked by Claude network policy). Program active since 2021 and well-documented on Apple's official developer domain. Marked medium. Added 2026-08-18; source URL verified live and on the provider's own domain.

Source: The provider's official program page · as of Sep 15, 2026

Value is the headline maximum Apple advertises. What your company actually receives depends on your eligibility and how you use the program, and terms can change. Independent comparison, not affiliated with the programs listed. Confirm current terms on the provider's page.
Questions

Apple App Store Small Business Program: common questions

What do you get with Apple App Store Small Business Program?

Apple App Store Small Business Program offers reduced commission rate of 15%.

Who qualifies for Apple App Store Small Business Program?

Apple App Store Small Business Program is open to any startup, with no funding required. Existing developers must have earned up to $1M in proceeds across all their apps in the previous calendar year; new developers can enroll.

Do I need to be VC-backed or in an accelerator to get Apple App Store Small Business Program?

No. Apple App Store Small Business Program is open to any startup that meets the stated criteria, no investor or accelerator backing required.

How do I apply for Apple App Store Small Business Program?

Enroll through the App Store Small Business Program page in the developer account.

How long do I have to use Apple App Store Small Business Program, and does it expire?

Enrollment reviewed annually against the revenue threshold.

Is Apple App Store Small Business Program available outside the US?

Apple App Store Small Business Program is available globally, subject to the provider's terms.

Related

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