Mailchimp Free plan

Mailchimp is an email marketing platform for small businesses. Its basic Free plan is free for lists under 250 contacts.

MailchimpUpdated monthly · checked 22 h ago

Mailchimp Free plan is a marketing and sales perk from Mailchimp, offering free under 250 contacts, with no funding required.

Who qualifies
No funding needed
Benefit type
Free plan

Get new Marketing & Sales programs by email

Get an email if Mailchimp Free plan closes, changes its offer or sets a deadline. Also every new Marketing & Sales program as it opens. Unsubscribe in one click.

While you apply

Also useful for marketing and content

Applying to Mailchimp takes a few minutes. Referral links, picked for fit and ordered by fit (70%) and what a signup earns us (30%), at no cost to you. They never change this page's ranking.

What you get

Inside Mailchimp Free plan

Mailchimp's basic Free plan is free for business lists under 250 contacts, with core features to manage early growth. Mailchimp says you can cancel or downgrade to the basic Free plan at any time. Essentials starts at $13 a month, and the Standard plan starts at $20 a month.

Eligibility

Who it's for

Funding / backing
No funding needed
Geography
Global
Recurring / expiry
Free plan, ongoing, for lists under 250 contacts.
Other requirements
The basic Free plan is for business lists under 250 contacts.
How to claim

How to apply for Mailchimp Free plan

Steps to apply
  1. 1Sign up for the Free plan on mailchimp.com.
  2. 2No application is needed.
Good to know: Plans read on mailchimp.com/pricing/marketing on October 28, 2026.
Value is the headline maximum Mailchimp advertises. What your company actually receives depends on your eligibility and how you use the program, and terms can change. A comparison, not endorsed by the programs listed. A link labeled as a referral link may earn us a commission, and a program labeled Same owner comes from the company that runs StartupPerks. Confirm current terms on the provider's page.
Questions

Mailchimp Free plan: common questions

What do you get with Mailchimp Free plan?

Mailchimp Free plan offers free under 250 contacts.

Who qualifies for Mailchimp Free plan?

Mailchimp Free plan is open to any startup, with no funding required. The basic Free plan is for business lists under 250 contacts.

Do I need to be VC-backed or in an accelerator to get Mailchimp Free plan?

No. Mailchimp Free plan is open to any startup that meets the stated criteria, no investor or accelerator backing required.

How do I apply for Mailchimp Free plan?

Sign up for the Free plan on mailchimp.com. No application is needed.

How long do I have to use Mailchimp Free plan, and does it expire?

Free plan, ongoing, for lists under 250 contacts.

Is Mailchimp Free plan available outside the US?

Mailchimp Free plan is available globally, subject to the provider's terms.

Free newsletter platforms, comparedMailchimp's free plan next to every other free newsletter platformWhat each newsletter platform gives you free today, its main limit and what the first paid plan costs, read from each platform's own page.
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