Klaviyo Free plan

Klaviyo's free plan covers email and SMS marketing for up to 250 active profiles and 500 email sends a month, with $5 of text messages included each month.

KlaviyoUpdated monthly · checked 8 d ago

Klaviyo Free plan is a marketing and sales perk from Klaviyo, offering a free plan: 250 profiles, 500 emails a month, with no funding required.

Value: Free plan
Who qualifies: No funding needed
Benefit type: Free plan
Terms: Verified

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While you apply

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Applying to Klaviyo takes a few minutes.

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What you get

Inside Klaviyo Free plan

Klaviyo's free plan includes up to 250 active profiles, 500 email sends per month, $5 of mobile messages per month and $5 of Composer (its AI marketing agent) usage per month, with web forms, email templates, built-in reporting and Klaviyo's ecommerce integrations. You can stay on it as long as you remain within the 250-profile and 500-send limits.

Source: The provider's official program page (klaviyo.com/pricing)

Eligibility

Who it's for

Free plan Email and SMS Ecommerce

Funding / backing: No funding needed
Geography: Global
Recurring / expiry: Free plan with no end date while you stay under 250 active profiles and 500 email sends a month.
Other requirements: Up to 250 active profiles and 500 email sends a month; past either limit, sending may be paused until you upgrade.

How to claim

How to apply for Klaviyo Free plan

Steps to apply

1Start free from Klaviyo's pricing page.

Good to know: Free-plan accounts get email support for their first 60 days only, then the Help Center and community.

Apply at Klaviyo

Source: The provider's official program page (klaviyo.com/pricing)

Value is the headline maximum Klaviyo advertises. What your company actually receives depends on your eligibility and how you use the program, and terms can change. A comparison, not endorsed by the programs listed. A program labeled Same owner comes from the company that runs StartupPerks. Confirm current terms on the provider's page.

Questions

Klaviyo Free plan: common questions

Is Klaviyo free?

Yes, Klaviyo can be used for free. Free plan: 250 profiles, 500 emails a month. As stated on Klaviyo's own page, linked on this page.

Who qualifies for Klaviyo Free plan?

Klaviyo Free plan is open to any startup, with no funding required. Up to 250 active profiles and 500 email sends a month; past either limit, sending may be paused until you upgrade.

Do I need to be VC-backed or in an accelerator to get Klaviyo Free plan?

No. Klaviyo Free plan is open to any startup that meets the stated criteria, no investor or accelerator backing required.

How do I apply for Klaviyo Free plan?

Start free from Klaviyo's pricing page.

How long do I have to use Klaviyo Free plan, and does it expire?

Free plan with no end date while you stay under 250 active profiles and 500 email sends a month.

Is Klaviyo Free plan available outside the US?

Klaviyo Free plan is available globally, subject to the provider's terms.

Free newsletter platforms, comparedKlaviyo's free plan next to every other free newsletter platformWhat each newsletter platform gives you free today, its main limit and what the first paid plan costs, read from each platform's own page.